Companies around America have started cutting DEI programs and eliminating DEI commitments from public documents in response to legal and political threats from the Trump administration.
Just a few weeks ago, Attorney General Pam Bondi instructed the Department of Justice to “investigate, eliminate, and penalize,” DEI programs deemed illegal in private sector companies that receive federal funds.
Trump has signed an executive order banning DEI in the federal government with the approval of his right-hand companion Elon Musk, an immigrant from South Africa and a long-time denouncer of DEI.
The reaction to the government’s anti-diversity push has taken many forms. One contractor said NASA has started to scrub mention of terms like “environmental justice” or “anything specifically targeting women.” PBS had to shutter its DEI office.
In corporate America, McDonald’s, Harley-Davidson, Booz Allen, John Deere, Tractor Supply Company, Polaris, Lowe’s, Ford, Molson Coors, Walmart, Nissan, Accenture, and Target, among others, have all announced some form of rollback to their DEI policies. Goldman Sachs said in February that it would ditch its requirement for corporate boards filing to go public to include women and people of color.
Other companies are trying to strike a balance. Some companies like Apple, Costco, Delta, McKinsey, and JPMorgan have indicated a commitment to sticking with their diversity efforts.
Last year, companies like Telsa, GameStop, Workday, and Salesforce started scrubbing mentions of DEI from their 10-K filings, a trend that has accelerated so far this year. Here’s a list of where DEI stands, so far, among tech companies in 2025.
We’ve reached out to each of the companies for comment.
Amazon
Amazon’s website “positions” page still showcases its diversity, equity, and inclusion commitment. However, it is winding down some DEI “outdated programs and materials,” according to a leaked memo reported by Bloomberg. It removed a post from 2021 that expressed a focus on DEI and removed some mentions of diversity from its latest annual 10-K report.
In a statement to TechCrunch, an Amazon spokesperson pointed to the “positions” page saying “as stated here, we’re committed to creating a diverse and inclusive company.”
Apple
Apple’s website still says, as it has for years, “We’re continuing to create a culture of inclusion, increasing representation across teams, and holding ourselves accountable at every level.”
Shareholders at Apple’s latest meeting rejected a proposal from a conservative group to strike DEI policies from the companies. Apple previously advised its shareholders to vote against the proposal.
Google is eliminating diversity hiring targets and evaluating releasing new diversity reports, which it has done since 2014, the Wall Street Journal reported. It also said it would review its DEI initiatives to ensure all comply with the latest executive orders aimed at curbing DEI.
Google also removed underrepresented language from its grant website and scrubbed mention of diversity and equity from its responsible AI team webpage. Furthermore, Google updated its 10-K filing, making no mention of diversity in its latest one, compared to the eight times it was mentioned in its 2023 filing. Late last year, it removed many cultural events from the default Google Calendar.
IBM
IBM still has its inclusion page up. Working with a shareholder, the conservative think tank Heritage Foundation requested the company drop its DEI pay incentive targets, though IBM has moved to block the proposal.
Intel
Intel cut back some of the language about DEI on its recent 10-K filing and removed some diversity targets. On its website, though, the company still states that “diversity and inclusion are among the most important forces driving the company’s evolution and reinvention.”
Medium
The publishing platform Medium said in a blog post that it would remain committed to DEI. The company’s CEO said most people value understanding and respect over hate and division.”
Meta is eliminating some DEI programs targeting hiring, suppliers, and training according to a leaked internal memo reported by Axios. Meta also said it eliminated its DEI team and ended representation goals to eliminate any impression “that decisions are being made based on race or gender,” the memo read. “While this has never been our practice, we want to eliminate any impression of it.” Meta declined to comment.
Microsoft
Microsoft released its 2024 inclusion report in October where CEO Satya Nadella reiterated the importance of a diverse workforce. However, in July of that year Microsoft laid off its internal DEI team because of “changing business needs,” according to a memo leaked to Business Insider.
Nvidia
Nvidia still has its “diversity, inclusion, and belonging” page up and released its 2024 Sustainability Report where it has a section still dedicated to “People, Diversity and Inclusion.”
OpenAI
OpenAI quietly changed its “Commitment to Diversity” website to now read “Building Dynamic Teams,” and removed all mention of diversity and inclusion from the web page.
Oracle
Oracle still has its “Culture and Inclusion” page up, which reads that “diverse perspectives make our teams stronger and empower collaboration.
Salesforce
Salesforce is getting rid of its diversity hiring goals. It also removed mention of “diversity” from its 10-K filing.
Tesla
Tesla scrubbed mention of diversity, equity, and inclusion from its 10-K last year. Elon Musk, the CEO of the company, is an outspoken critic of DEI. The company only released one diversity, equity, and inclusion report, back in 2020.
Workday
Although Workday erased mention of diversity targets in its 2023 10-K form after expressing a commitment to increase the representation of Blacks and Latinos at the company, its DEI page is still up on the website. On that page, the company wrote that “diversity isn’t just a business imperative. It’s core to everything we do.” It released a 2024 Global Impact Report and it still has a chief diversity officer.
Uber
Uber eliminated an incentive tied to determining executive compensation pay by measuring the diversity progress of the company; it got rid of the promise to consider women and people of color candidates when looking to fill empty board seats or positions; and it removed a section in its proxy statement that highlights diversity as a value. It removed the entire diversity and inclusion section from its latest 10-K filing and made no use of the word diversity at all, according to the SF Examiner.
UnitedHealth Group
UnitedHealth Group removed mention of DEI from much of its website. For example, several pages once dedicated to DEI no longer load, and the company also removed a 2022 blog post with a vice president about DEI.
Yahoo
Yahoo removed several pages and sections that relate to or mention diversity, equity, and inclusion. For example, its DEI page now redirects to the company’s executive leadership page, and the 2022 diversity report no longer loads. (Disclosure: Yahoo is the parent company of TechCrunch. On March 21, Regent announced it would acquire TechCrunch.)
Zoom
Zoom laid off its DEI team during a round of layoffs last year, telling staff it would work with external consultants who will engage “all of our employees,” while focusing on “inclusion,” according to a memo leaked to Bloomberg. It doesn’t appear to have released a diversity report since 2022, the first of which came out in 2020, according to its website.
Add comment